About us

Our story

What is THE MODEST CONCEPT?

Introducing THE MODEST CONCEPT, a brand that enables women to feel fashionable, stay modest, and get great value for their clothing.
"The concept that everyone has their own idea of what modest fashion means to them". We believe modest fashion is for EVERYBODY. "

TMC stands for inclusivity and welcoming different body types, lifestyles, cultures and faiths.

Have you been struggling to find modest fits that are actually fashion-forward and elegant, well in that case.. THE MODEST CONCEPT has come to the rescue!

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About our collection

The Veil Bodysuit is a REVOLUTIONARY design! A bodysuit with an integrated hijab! This 2-piece design is designed to make you feel comfortable, elegant and modest. 

For a modest girlie this is A MUST-HAVE in your closet! Our veil-bodysuit will have you looking stylish and confident and comfortable all day!

Our bodysuits can be paired with any type of outfit! Abayas, blazer, knitted top, dresses, you name it! Its the perfect layering top! We've spent months designing the perfect bodysuit that keeps you cool and comfortable with our all-season lightweight bamboo jersey hijab. Its breathable fabric is perfect for any occasion. 

It includes;

- a bodysuit (with integrated hijab)

This bodysuit features a lightweight bamboo jersey fabric with a veil attached to it. 

- an undercap

This undercap has an adjustable tie back design for maximum comfort and to help maintain your hijab style all day, prevent slippage, and prevent hair loss and scalp irritation. 

 

The Veil Bodysuit

About our summer collection

We've searched the market long and hard for clothing that looked and felt good yet looked modest.

There are definitely many burkini brands out there, but the designs/colours/fit/quality was simply not sufficient and not great value for what it was!
We believe that we shouldn’t have to go out of our budgets to look modest and cute at the beach.

ABOUT OUR FABRIC

Our fabric is perfect for the summer weather. It has a soft, matte finish and is UV resistant, offering you reliable sun protection. Its long-lasting quality and lightweight texture will keep you the coverage you need. Enjoy maximum coverage with a minimal feel.


We hope you enjoy our collection. ☀️🤍

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